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Anna Ivanova

a.ivanova@kingston.ac.uk
Doctoral Topic:
Investigation of Relationship Between Brand Love and Customer Perceived Value
Area of Interest:
Consumer Behaviour, Brand Management, International Marketing Stategy

Doctoral Thesis

Year of Study:
Second
Doctoral Title:
Investigation of Relationship Between Brand Love and Customer Perceived Value
Supervisors:
Dr. Lesley Ledden and Professor Stavros Kalafatis

Doctoral Details

Education and Work History

Degrees:
MRs in Business and Management, Kingston Business School; MSc in Marketing, Nottingham Business School; BSc Theory and Methods of Teaching Foreign Languages and Cultures State Pedagogical University of Russia
Other Qualifications:
Mixed Methods Research, Oxford Univeristy; visiting student, Aalto University School of Business; PGDM in Business Management, Association of Business Executives; PGDM in Marketing, St. Petersburg State University of Economics

Work Experience

Publications and Academic Achievements

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