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Jaime Castello

k0947139@kingston.ac.uk
Doctoral Topic:
An Empirical Investigation on the influence of Industry context on the effectiveness of KAM initiatives
Area of Interest:
Key Account Management; Sales

Doctoral Thesis

Doctoral Title:
An Empirical Investigation on the influence of risk concerns on technology based self-service behaviours related to the banking industry (ATMS and Banking kiosks)
Supervisors:
Dr Chris Hand and Professor Stavros Kalafatis

Doctoral Details

Publications and Academic Achievements